We are thrilled to announce the arrival of our first film, for our sister project cooltobe.me, featuring Isa Guha from the England Women’s Cricket team. It’s been a long time coming but thanks to the support of many friends and colleagues, and with funding from UnLtd, the film is now finished and is showing across the internet. You can find it HERE.
 
We need this to be circulated as widely possible. We’d like your feedback and suggestions from you as to how we can ensure as many kids possible see the finished article. Thank you once again to everyone who has shown us support and given their time and expertise. If you would like to more about who these people are then please do contact us.
 
We are looking for more funding in order to get our next film made. If you would like to donate to our next project you can do so here.

We are so grateful for all of the support we receive.

And remember to sign up for our monthly newsletter HERE


June 2010

Pinkstinks is a campaign and social enterprise that challenges the culture of pink which invades every aspect of girls' lives.

This site is for parents and non parents alike, and aims to gather support, promote discussion and ultimately to mobilize that support to influence marketeers and the media about the importance of promoting positive gender roles to girls.

Research tells us that self-esteem amongst girls is at its lowest ever and we are asking WHY?

We believe that body image obsession is starting younger and younger, and that the seeds are sown during the pink stage, as young girls are taught the boundaries within which they will grow up, as well as narrow and damaging messages about what it is to be a girl.

Support for Pinkstinks

As a father of two small girls, aged 3 years and 8 months, I am frustrated by my constant struggle to find toys and, more importantly, literature, beyond the realms of princesses and fairies (all of whom seem only interested in finding a prince, wearing dresses and getting married). Andrew Kinmont

I have been checking out your website and your campaign and I want to say that I'm thrilled to find others out there with significant concerns around the 'pinking' of everything for girls. Soumya Srinivasan

My names Gloria and I'm 10 Pinkstinks ROCKS! Gloria Coles

I think what you're doing is fantastic and I'm heartened that people out there are taking a stand against this. Amy Moir

Hooray for common sense and normal sensible people. Vicky Prescott

Congratulations on doing something positive about this issue. I just been moaning about it since my 18 month old  grand-daughter was born. I couldn't believe how things had gone backwards since the 1970s when my children were born. Dr Elizabeth Capewell

Have tried in vain to buy non pink clothes for my nine year old and come up against the clothing industry's obsession with pink. Have made complaints in shops but have not really been taken seriously. Jane and Anna Linfoot